Sales & Marketing

WIT Pharma has a broad regional coverage and can provide services to support the promotion of medicines in more than 20 regions of Russia.

We are pleased to offer the following services to our clients in the field of sales & marketing:

• Support of drug promotion through regional pharmacy chains
• Support promotion of medicines in the hospital segment (trainings for physicians)
• Sales effectiveness check by controlling selected pharmacy chains obligations execution in selected cities of the Russian Federation
• Validation of regional sales through distributors and pharmacy chains
• Measurement of regional distribution index
• Assistance in the preparation of necessary documents when applying for the inclusion of the drug in the various regional lists (regional reimbursement)

Project examples:

• Organization of a quarterly campaign for promotion of five generic drugs in 8 regions of the Russian Federation
• Organization of an awareness campaign among physicians to promote gastrointestinal product in 3 regions of the Russian Federation
• Validation of regional sales through distributors and pharmacy chains in two regions of the Russian Federation
• Sales effectiveness check by controlling TOP-5 pharmacy chains obligations execution in 5 cities of the Russian Federation